As a parent, we all want our children to become Money Mavens! The task of educating our children to be responsible custodians of money is sometimes easier said than done. We have talked to parents who say that all their children received the same lessons and messages about money but they have a child who never seems to be able …
Own Your Role as a Money Maven
Definition of Maven: One who is experienced or knowledgeable. Do you think of yourself as a money expert? Do you think of yourself as knowledgeable about money matters? Most women think that others are experts or knowledgeable about money but they don’t view themselves as experts. This is a misperception! Women make most of the money decisions for their families and even …
Developing Financial Grit
My first experiences with money are like a filmstrip of memories. I remember walking to the car after one of my many shopping sprees at Old Orchard mall with my mom and her saying, “Well, you are done for awhile.” She was referring to the various jeans and shirts we bought at Nordstrom that I didn’t need. I also remember …
We Know, You Know How to Balance Your Checkbook, We Want You to Balance Your Emotions
How often do your emotions factor into money decisions? Do you shop when you are blue or stressed? Do you believe, “When things get tough, the tough go shopping?” There are a lot of us that feel the solution is in a new pair of shoes, jeans or an outfit. It’s been my experience that no real problem that I …
UK Banks Propose Personality Testing
With all of the issues UK banks are dealing with, most notably the LIBOR issues from this past summer, it stands to reason that new ways of doing business can’t be far off. We were delighted to see, in this case, HSBC® take a proactive approach and suggest using tools like DyMynd to help address some of the deeper-rooted issues …
The many ways DyMynd helps firms
One of the hardest questions for us to answer here at DyMynd is “exactly how does DyMynd help?” Our response is usually something along the lines of, “Where do we begin?!” DyMynd has countless benefits and applications to firms that inherently struggle to know their clients better and then to capture and retain that information, let alone act against it. …